Sundance Film Festival Deals: THE GREATEST MOVIE EVER SOLD

Morgan Spurlock’s THE GREATEST MOVIE EVER SOLD has sold. On Thursday, Sony Pictures Worldwide Acquisitions announced that it had snapped up the U.S. and Canadian rights to the documentary, which is set to have its world premiere Saturday at the Sundance Film Festival, the Hollywood Reporter reports. The film, in which the SUPER SIZE ME filmmaker focuses on product placement, branding and advertising in entertainment, will be released by Sony Pictures Classics and is headed to a theater near you in April.

Be sure to satisfy all your festival needs with the latest buzz, top stories, and celebrity interviews from Sundance Channel’s coverage of the 2011 Sundance Film Festival.