For NatGeo, things are looking UP

Article: For NatGeo, things are looking UP

Let’s start the weekend on an UP note with the National Geographic Channel’s brightly colored balloon launch. Inspired by the premise of the 2009 Pixar film UP, the makers of the NatGeo series “How Hard Can It Be?” decided to see whether it was possible and what it would take to launch a house into the air with the aid of only a bundle of balloons. Usually things exist in animation because they’re impossible to achieve in real life, but as you can see in the pictures the balloon launch was successful.