Logo Design

The Gap gets a facelift

The Gap gets a facelift

The Gap used to be so cool! They were the go-to place for basics, staples, those American classics. And now, they’ve been upstaged by forward-thinking brands with a bit more personality, like J. Crew, Club Monaco, Gant, etc. Well, someone at The Gap’s trying real hard to be cool again. But I don’t think a…