greenloop

Project Green Search looking for the next green model

Project Green Search looking for the next green model

The fashion industry is working its way towards more sustainable methods of sourcing materials and making clothing; fashion modeling, however, is largely still associated with jetting to Milan and partying with rock stars. A handful of models, though, have focused on integrating their own green values into their work, and serving as the faces and voices of the eco-fashionable lifestyle. Project Green Search, an educational and inspirational arm of fashion retailer Greenloop, would like to add to their ranks, and is sponsoring a search for the next “poster girl” of sustainable couture.