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Rainn Wilson tweets for LACMA

Rainn Wilson tweets for LACMA

In an effort to broaden their reach, LACMA has enlisted the twittering service of Rainn Wilson, whose own Twitter feed is one of the most popular on the site. His campaign is called “I HATE LACMA” and includes tweets like “LACMA isn’t nearly as cool as the African American museum down the street, BLACMA,” and “My new sculpture is displayed in the 2nd floor mens room. It’s made of feces and shaped like a big poo.”