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Adam extra long condom ads

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At first we were tickled by these quirky ads for India’s Adam Extra Long Condoms by the world’s third largest ad agency Publicis. The illustrations are cool, and they obviously have a sense of humor. But take a look at the details, and things get creepy. Why do all the women look either surprised, or in pain, or, in the case of the pool lady, in the process of saying “Stop!” (note the Heisman hand). In the restaurant one, you’ve got a mouse pretty much date-raping a passed-out cat. In the tree one, an unsuspecting goat is about to get violated by a hopeful dog. And back at the pool, there’s a poor frog checking out his micro-ween. Add to that the extra insecurity this will only heap upon average (and below) guys, and the ads leave you feeling like they’re all part of a bad dream. Silly, yes, and a little bit sinister. (You can check out the larger images at I Believe in Adv — double click them there.)

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